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When Business Meets The Back Nine

Dubai entrepreneur James Hovey – founder of menswear label Belier co-runner of Full Circle Agencies and the man behind Hybrid Performance – has spent the last few years building an ecosystem of brands across fashion, fitness and creative direction....

Alayna Rafique: swinging for more

Luke Kidd: The Kiwi Grinding His Way to Somewhere Special

Adipower 26: Power From The Ground Up

adidas Ultimate365+ Short: Short story, Big upgrade

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Aoife Kelly – From The Classroom to Course

Aoife Kelly, a school teacher based in Dubai, has seen her handicap plummet since moving to the Emirate. We take a closer look at how her love for the sport blossomed and what lies ahead for this promising talent....

Rory McIlroy’s Heartfelt Message to Daughter Poppy

Rory McIlroy just had a winning Sunday that was about more than just golf—it was about family. After clinching both the DP World Tour Championship and the Race to Dubai, he shared a heartfelt moment with his wife, Erica...

John Daly’s 1995 Claret Jug Up For Auction

Golf enthusiasts, take note! The iconic Claret Jug, awarded to John Daly for his victory at The Open in 1995 at St Andrews, is now officially up for auction. Bidding for the historic replica is already underway and currently...

Rory McIlroy’s Slimmed Down 2025 Schedule

Unless a fresh tempest intervenes to postpone Rory McIlroy and Tiger Woods’ TGL for a second consecutive year, all eyes will be on McIlroy as he shifts his focus to this exciting new venture alongside Woods in 2025. The...

Why Tommy Fleetwood Wants More

With a 2024 résumé featuring a victory at the Dubai Invitational, a third-place finish at the Masters and an Olympic silver medal, most golfers would consider that a stellar year –  Tommy Fleetwood isn’t most golfers.    The Dubai-based star...
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