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When Business Meets The Back Nine

Dubai entrepreneur James Hovey – founder of menswear label Belier co-runner of Full Circle Agencies and the man behind Hybrid Performance – has spent the last few years building an ecosystem of brands across fashion, fitness and creative direction....

Alayna Rafique: swinging for more

Luke Kidd: The Kiwi Grinding His Way to Somewhere Special

Adipower 26: Power From The Ground Up

adidas Ultimate365+ Short: Short story, Big upgrade

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What’s New About The Peter Cowen Academy Dubai?

Peter Cowen Golf Academy Dubai: Emirates Golf Club may have opened nearly 40 years ago in 1988, but the venue is constantly looking for ways to evolve and improve its facilities. Last month, the club unveiled its newly refurbished...

Who Is LIV Golf’s New CEO Scott O’Neil?

Scott O’Neil was formally introduced yesterday as the new CEO of Saudi-backed LIV Golf, which is set to begin its fourth season next month. His appointment comes at a pivotal time, as LIV Golf’s financial backer negotiates an investment...

Hero Dubai Desert Classic Champions: Can You Name Them All?

Since 1989, the Hero Dubai Desert Classic at Emirates Golf Club has crowned champions who’ve defined golf’s greatness. From Tiger Woods to Rory McIlroy, its winners’ list reads like a who’s who of golfing legends, delivering thrilling moments that...

McIlroy Sceptical About McKibbin’s LIV Golf Move

Rory McIlroy has expressed his disappointment as fellow Northern Irish golfer Tom McKibbin appears poised to make a surprising switch to the breakaway LIV Golf tour.   McIlroy has served as a mentor to McKibbin, said he would “make...

Emirates Golf Club: The Big Bang

How Emirates Golf Club and the Hero Dubai Desert Classic sparked a golfing revolution in the UAE   It’s hard to believe now, but back in 1988, the UAE’s golfing landscape was almost unrecognisable. Only a handful of courses...
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Garcia under no pressure to defend title in Dubai

The social media world goes beserk for greatest...

Henrik Stenson: Major focus for 2016

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