Before Tin Cup and Happy Gilmore, the most iconic golf scene on the silver screen was when James Bond (Sean Connery) took on Mr Goldfinger at Stoke Park in 1964 and is being celebrated by Golf Pride.
Paying homage to the 60th anniversary of the film Goldfinger, Golf Pride has partnered with EON Productions to create a limited edition 007-themed golf grip kit.
The kit includes 14 custom grips and a specially crafted gold bar collector display.
Shaken not stirred
The tuxedo inspired grip represents the best of Bond, a tribute to the character’s impeccable style and refinement as he has evolved over the last six decades. A 007 embossed surface pattern with lapels from the Goldfinger era merges seamlessly with a diamond quilted design, evoking the white dress shirt of a modern secret agent. A black grosgrain bow tie and gold accents complete the look, mirroring the suave style of GoldenEye.
Perfect for anyone who wants to manifest their inner James Bond, the kit retails for £189 and will be available for pre-sale on 007Store.com beginning October 1st.
“While we’re a performance equipment brand at heart, and this grip certainly carries the innovative and high-quality hallmarks of Golf Pride, we really wanted to have fun with this one,” said James Ledford, President of Golf Pride.
Theme grips
With the James Bond kit, Golf Pride continues to find new ways to marry golf and culture in the form of unique product experiences. Early this summer, Golf Pride launched a collaboration with Stephen Curry. “Whether it’s partnering with a legendary film franchise like James Bond, or a global sports icon like Stephen Curry, we want to offer golfers unique ways to connect to the game through their passions,” adds Ledford.
LEARN THE IMPORTANCE OF HAVING THE RIGHT GRIP!
Design is non conforming, seriously, get a grip!
One important note, regarding the product itself. While James Bond always adheres to the strict rules of golf, these grips do not. The goal was to have fun, push the design capability, and create a stylish product that captured the essence of Mr. Bond. Whilst GolfPride have achieved this goal, this product is non-conforming for competition play purely based upon its design features, rather than providing golfers with any unfair advantage.
