The Castore sportswear brand, known for pushing the boundaries of performance and style, has partnered up with LIV Golf‘s Majesticks GC team. This partnership not only strengthens Castore’s presence in elite golf but also sets the stage for an exciting new era in golf apparel.
Under the terms of the multi-year partnership, Castore will become the “Official Worldwide Apparel Partner” of Majesticks GC and will produce official teamwear, training wear, course wear, athletic wear, mono-branded items, and golf accessories as part of the deal.
Castore Majesticks Commercial Agreement
Castore will produce official apparel for Majesticks GC players, as well as manage and operate the official Majesticks GC eCommerce team store on www.castore.com with items going live for sale today. Products will also be available for sale in tournament stores at every venue across the season as well as on shop.livgolf.com/majesticks by the end of March.
Poulter Proud OF British Partnership
“We are thrilled to be announcing this multi-year partnership with Castore, one of the fastest growing brands in the world,” says Co-Captain of Majesticks GC, Ian Poulter. “While both our teams have strong British roots, we are excited to be showcasing our partnership and Castore products on a global stage and are looking forward to bringing these products to market and most importantly better serving our fans and golf enthusiasts alike.”
The partnership reflects both brands’ dedication to innovation, performance, and style. Castore, known for crafting high-performance gear for top sports teams like McLaren F1 and England Cricket, aligns perfectly with Majesticks GC’s core value to be pioneers bringing a dynamic and modern approach to the world of team golf.
Castore Working With The Players
“This partnership with Majesticks GC is an incredibly exciting development for Castore,” says Co-Founder and Co-CEO of Castore, Tom Beahon. “We see a fantastic opportunity here in LIV Golf, and we are confident it will only grow from strength to strength. Majesticks GC’s brand ethos, ‘Better Together,’ aligns seamlessly with our core belief, ‘Better Never Stops,’ and together we will work with players to craft the very best in golf apparel, balancing style and performance.
“Collaboration and relentless improvement are at the heart of both of our missions which is why we’ll continue to work with the team at Majesticks GC to hone our mainline products based on their insights. Our aim is to reflect this feedback for future seasons and for our customers.”
The Majesticks GC team, made up of British stars Ian Poulter, Lee Westwood and Sam Horsfield, alongside major-winning Swede Henrik Stenson will be wearing their brand-new Castore golf apparel this season, starting on the 6th of February at the Riyadh Golf Club in Saudi Arabia.
