The Creators Dubai Desert Classic (CDDC) is back—and it’s levelling up. Returning for its second edition on 17–18 January, the Middle East’s biggest creator-led golf event expands to a full weekend, bringing together 16 of the world’s most influential sporting content creators for a unique, high-energy spin on tournament golf in Dubai.
Set at Emirates Golf Club, the two-round strokeplay competition blends world-class courses with world-class storytelling. Round one tees off under the lights on the Faldo Course, with the Dubai Marina skyline providing a dramatic night-golf backdrop. The finale moves to the legendary Majlis Course—the same stage where the game’s elite will soon battle for the iconic Dallah Trophy at the Hero Dubai Desert Classic.
From Content to Culture
After generating 13.3 million views from a single hero video and contributing to an estimated 192 million impressions in its debut year, CDDC has established itself as the first, only and largest creator-led golf event of its kind in the region. The expanded two-day format is designed to deliver deeper access, richer narratives and more authentic moments—turning tournament week into a powerful digital content engine that connects golf with culture, lifestyle and travel.
The 2026 lineup features creators from the USA, Canada, Australia, the UK and Europe, including Mac Boucher, Georgia Ball, Sara Winter, ForeBrothers, Ellie Skoog and more—each bringing their own audience into the heart of Dubai’s golf scene.
Why Dubai Leads the Way
Mac Boucher said: “Being part of the inaugural Creators Dubai Desert Classic was genuinely special, and it’s exciting to see how intentionally the event is evolving. Bringing creators into a world-class tournament environment in a meaningful way is where golf is heading—and Dubai is clearly leading that shift.”
The momentum carries straight into the 37th Hero Dubai Desert Classic (22–25 January 2026), headlined by defending champion Tyrrell Hatton alongside Rory McIlroy, Tommy Fleetwood and Viktor Hovland.
The CDDC highlight film drops 20 January, offering a front-row digital seat to Dubai’s most creative week in golf.
